These days, data and analytics are an integral part of recruitment for companies of all sizes to understand their users and behaviors. We got it! To help you track and analyze the performance of your career site, we have natively integrated Google Analytics with career sites. The only things you need to do is to simply provide your ["G-" measurement ID](https://support.google.com/analytics/answer/7372977?hl=en#:~:text=A Measurement ID uses the,your Google Analytics 4 property.) to set up Analytics.

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<aside> <img src="/icons/reference_gray.svg" alt="/icons/reference_gray.svg" width="40px" /> The feature is only available on paid subscription plans. Contact sales team to unlock the feature.

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To do so you firstly need a Google Analytics 4 property. Here is how to create and find your measurement ID.

Create an Analytics accountYour first step is to set up an Analytics account, unless you already have one. Skip to creating a property unless you want to create a separate account for this website and/or app. For example, you might want to create another account if this website and/or app belong(s) to a separate business.In Admin, in the Account column, click Create Account.Provide an account name. Configure the data-sharing settings to control which data you share with Google.Click Next to add the first property to the account.

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Create a Google Analytics 4 property You need the Editor role to add properties to a Google Analytics account. If you created this account, you automatically have Edit permission.

To create a property:

Are you continuing from "Create an Analytics account", above? If so, skip to step 2. Otherwise, in Admin, look at the Account column to make sure that you've selected the right account.

Then, in the Property column, click Create Property. Enter a name for the property and select the reporting time zone and currency. Time zone determines the day boundary for your reports regardless of where the data originates.

If you choose a time zone that honors Daylight Savings Time, Analytics automatically adjusts for time changes. Use Greenwich Mean Time if you don't want to adjust for Daylight Savings Time.

Changing the time zone only affects data going forward. If you change the time zone for an existing property, you may see a flat spot or a spike in your data, caused by the time shift forwards or backwards, respectively.

Report data may refer to the old time zone for a short period after you update your settings, until Analytics servers have processed the change.Click Next. Select your industry category and business size.Click Create and accept the Analytics Terms of Service and the Data Processing Amendment.

Add a data stream